Brewery Insurance
Brewery Trademark and Brand Protection
A brewery’s name and label are part of its value. Naming disputes, especially over similar names, are a known problem in craft beer.




Example
How cover can respond in practice
A brewery launches a new beer and receives a letter from another company saying the name infringes their trademark. Legal costs can be significant, and IP cover, where available, may help, subject to policy terms.
What to think about
What to think about
Checking for similar existing brands before launching
Recipe confidentiality in contracts and with staff
Legal expense cover for IP disputes, where available
Cover for claims that you’ve infringed someone else’s rights
Before you call
Questions to think about before you call
- 01
Are your brand names registered?
- 02
Have you had any disputes?
- 03
Do you licence your brand to others?
Brewery insurance
More brewery cover guides
FAQs
General advice only. It does not take into account your objectives, financial situation or needs. Read the relevant PDS and our Financial Services Guide before deciding.
No. That is a legal process.
Availability is limited, and we can check what’s on offer.
Yes, ideally with advice from an IP lawyer.
Protect them through contracts and confidentiality, rather than insurance.
Contact us
Want us to review your cover?
Tell us about your brewery or craft venue and we’ll come back with options. Prefer to talk? Call 02 8660 2305 or email admin@idealbrokers.com.au.